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@@ -2,639 +2,621 @@
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<html lang="zh-CN" data-theme="pitch-deck-vc">
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<head>
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<meta charset="utf-8"><meta name="viewport" content="width=device-width,initial-scale=1">
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-<title>1.0 产品对齐方案 · 数字心理学AI智能体</title>
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+<title>1.0 分阶段开发与运营 · 数字心理学AI智能体</title>
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<link rel="stylesheet" href="assets/fonts.css">
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<link rel="stylesheet" href="assets/base.css">
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<link rel="stylesheet" id="theme-link" href="assets/themes/pitch-deck-vc.css">
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<link rel="stylesheet" href="assets/animations/animations.css">
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<style>
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- .aligned-badge{display:inline-block;padding:4px 14px;border-radius:20px;font-size:13px;font-weight:700}
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- .aligned-badge.done{background:#d4edda;color:#155724}
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- .aligned-badge.part{background:#fff3cd;color:#856404}
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- .aligned-badge.future{background:#e2e3e5;color:#6c757d}
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+ .badge{display:inline-block;padding:3px 12px;border-radius:20px;font-size:12px;font-weight:700}
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+ .badge-green{background:#d4edda;color:#155724}
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+ .badge-yellow{background:#fff3cd;color:#856404}
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+ .badge-gray{background:#e2e3e5;color:#6c757d}
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+ .badge-red{background:#f8d7da;color:#721c24}
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.diff-table{width:100%;border-collapse:collapse;font-size:14px}
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.diff-table th{background:var(--surface-2);padding:10px 12px;text-align:left;font-weight:600;font-size:13px}
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.diff-table td{padding:10px 12px;border-bottom:1px solid var(--border)}
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.diff-table tr:nth-child(even) td{background:var(--surface-2)}
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- .stat-row{display:flex;gap:20px;justify-content:center;flex-wrap:wrap}
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- .stat-card{min-width:160px;padding:20px;border-radius:14px;text-align:center}
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- .stat-card .num{font-size:36px;font-weight:900;line-height:1}
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- .stat-card .lbl{font-size:12px;color:var(--text-2);margin-top:6px}
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- .road-arrow{font-size:28px;color:var(--brand);font-weight:300;padding:0 4px}
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- .price-big{font-size:32px;font-weight:900;color:var(--brand);line-height:1}
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- .seed-badge{display:inline-block;background:var(--brand);color:#fff;padding:2px 10px;border-radius:12px;font-size:12px;font-weight:600;margin-left:8px}
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- .flow-card{padding:16px 18px;border-radius:12px;text-align:center;background:var(--surface);border:1px solid var(--brand)}
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- .flow-card .ico{font-size:26px;margin-bottom:6px}
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- .split-card{flex:1;padding:24px;border-radius:14px;min-width:200px}
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+ .stat-row{display:flex;gap:16px;justify-content:center;flex-wrap:wrap}
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+ .stat-card{padding:16px 20px;border-radius:14px;text-align:center}
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+ .stat-card .num{font-size:32px;font-weight:900;line-height:1}
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+ .stat-card .lbl{font-size:12px;color:var(--text-2);margin-top:4px}
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+ .phase-card{padding:14px 16px;border-radius:12px;text-align:center;border:1px solid var(--border);background:var(--surface);flex:1;min-width:80px}
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+ .phase-card .pnum{font-size:20px;font-weight:900;color:var(--brand);line-height:1}
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+ .phase-card .ptitle{font-size:11px;color:var(--text-2);margin-top:4px}
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+ .gate-dot{display:inline-block;width:10px;height:10px;border-radius:50%;margin:0 6px}
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+ .gate-dot.go{background:#2e7d32}
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+ .gate-dot.pause{background:#e65100}
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+ .price-big{font-size:30px;font-weight:900;color:var(--brand);line-height:1}
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+ .flow-card{padding:12px 14px;border-radius:10px;text-align:center;background:var(--surface);border:1px solid var(--brand);min-width:90px}
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+ .flow-card .ico{font-size:22px;margin-bottom:4px}
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+ /* Phase detail layout */
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+ .phase-detail{display:flex;gap:16px;margin-top:14px}
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+ .phase-col{flex:1;padding:14px 16px;border-radius:12px;min-width:0}
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+ .phase-col.dev{background:var(--surface-2);border:1px solid var(--border)}
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+ .phase-col.ops{background:#e8f5e9;border:1px solid #a5d6a7}
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+ .phase-col h4{font-size:14px;margin:0 0 8px}
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+ .phase-col ul{margin:0;padding-left:16px;font-size:13px;line-height:1.8}
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+ .phase-col.ops ul{list-style:none;padding-left:0}
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+ .phase-col.ops ul li:before{content:"▸ ";color:#2e7d32}
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+ .gate-box{margin-top:10px;padding:10px 14px;border-radius:8px;font-size:12px;text-align:center}
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+ .gate-box.pass{border:1px solid #ffc107;background:#fff8e1}
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+ .phase-strip{display:flex;align-items:center;gap:6px;flex-wrap:nowrap;overflow-x:auto}
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+ .phase-strip .seg{flex:1;min-width:70px;padding:8px 6px;border-radius:6px;text-align:center;font-size:10px;font-weight:600;color:#fff}
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.revenue-row{display:flex;gap:8px;justify-content:center;flex-wrap:wrap}
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- /* ===== Mobile Responsive ===== */
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+ /* ===== Responsive ===== */
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@media (max-width:768px){
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.slide{padding:24px 20px;overflow-y:auto;-webkit-overflow-scrolling:touch}
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- .h1{font-size:28px!important;line-height:1.2!important;margin-bottom:10px!important}
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- .h2{font-size:22px!important;line-height:1.25!important;margin-bottom:8px!important}
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+ .h1{font-size:28px!important;line-height:1.2!important}
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+ .h2{font-size:22px!important;line-height:1.25!important}
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.h3{font-size:18px!important}
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.lede{font-size:15px!important}
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.kicker{font-size:11px!important}
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.dim,.dim2{font-size:12px!important}
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.stat-card{min-width:100px!important;padding:10px!important}
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.stat-card .num{font-size:20px!important}
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- .stat-card .lbl{font-size:10px!important}
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.price-big{font-size:20px!important}
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- .road-arrow{font-size:16px!important;padding:0!important}
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.diff-table{font-size:11px!important}
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.diff-table th,.diff-table td{padding:6px 8px!important}
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- .flow-card{padding:10px 12px!important;min-width:80px!important}
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- .flow-card .ico{font-size:20px!important}
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- .split-card{padding:14px!important;min-width:120px!important}
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+ .phase-detail{flex-direction:column!important;gap:10px!important}
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+ .phase-col{padding:10px 12px!important}
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+ .phase-col ul{font-size:12px!important;line-height:1.6!important}
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+ .flow-card{padding:8px 10px!important;min-width:60px!important}
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+ .phase-card{min-width:60px!important;padding:8px!important}
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+ .phase-card .pnum{font-size:14px!important}
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+ .phase-strip .seg{min-width:50px!important;padding:4px!important;font-size:8px!important}
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.grid.g2,.grid.g3{grid-template-columns:1fr!important}
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.revenue-row{font-size:11px!important}
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- .deck-footer{font-size:10px!important;bottom:10px!important;left:14px!important;right:14px!important}
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- .seed-badge{font-size:10px!important;padding:1px 6px!important}
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- .mt-l{margin-top:12px!important}.mt-m{margin-top:10px!important}
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- .stat-row{gap:8px!important}
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.revenue-row>div{min-width:70px!important;padding:8px 10px!important}
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- .slide.center .slide-inner{width:100%!important}
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- .overview.open{grid-template-columns:repeat(2,1fr)!important;gap:10px!important;padding:16px!important}
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+ .deck-footer{font-size:10px!important;bottom:10px!important;left:14px!important;right:14px!important}
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+ .gate-box{font-size:11px!important}
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}
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@media (max-width:480px){
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.slide{padding:16px 12px}
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.h1{font-size:22px!important}
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.h2{font-size:18px!important}
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- .h3{font-size:15px!important}
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+ .h3{font-size:14px!important}
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.h4{font-size:12px!important}
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.kicker{font-size:10px!important}
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- .aligned-badge{font-size:10px!important;padding:2px 8px!important}
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- .stat-card{min-width:80px!important;padding:8px!important}
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+ .stat-card{min-width:70px!important;padding:6px!important}
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.stat-card .num{font-size:16px!important}
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.price-big{font-size:16px!important}
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.diff-table{font-size:10px!important}
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.diff-table th,.diff-table td{padding:4px 5px!important;word-break:break-all}
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.deck-footer{font-size:9px!important}
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- .split-card{padding:10px!important;min-width:80px!important}
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- .lbl{font-size:9px!important}
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- .flow-card{min-width:60px!important}
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- }
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- /* Extra small screens: scroll tables if they overflow */
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+ .flower{margin:2px 0}}
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@media (max-width:420px){
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table.diff-table{display:block;overflow-x:auto;-webkit-overflow-scrolling:touch}
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}
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+ .pos{color:#2e7d32}.neg{color:#c62828}
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+ .hint{font-size:11px;color:var(--text-2)}
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+ .mt-m{margin-top:12px}.mt-l{margin-top:18px}
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+ .tc{text-align:center}
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+ .flower{font-size:12px;color:var(--text-2);margin:6px 0}
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</style>
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</head>
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<body data-themes="pitch-deck-vc,corporate-clean,tokyo-night,editorial-serif,aurora" data-theme-base="assets/themes/">
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<div class="deck">
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- <!-- 1. Cover -->
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- <section class="slide center tc" data-title="封面">
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- <p class="kicker">已对齐 · 可开发</p>
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- <h1 class="h1 anim-fade-up" data-anim="fade-up">1.0 产品对齐方案</h1>
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- <p class="lede" style="max-width:600px">数字心理学·全生命周期AI赋能系统<br>技术方 + 运营方 · 能量师工具 × CRM · 培训引流</p>
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- <div class="stat-row mt-m" style="gap:12px">
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- <div class="stat-card" style="background:rgba(0,0,0,.04);padding:8px 16px;min-width:auto"><span class="lbl">能量师 ¥1,914/年</span></div>
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- <div class="stat-card" style="background:rgba(0,0,0,.04);padding:8px 16px;min-width:auto"><span class="lbl">种子价 ¥1,314</span></div>
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- <div class="stat-card" style="background:rgba(0,0,0,.04);padding:8px 16px;min-width:auto"><span class="lbl">C端 ¥299/年</span></div>
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- </div>
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- <div class="deck-footer"><span class="dim2">1.0 对齐方案</span><span class="slide-number" data-current="1" data-total="14"></span></div>
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- </section>
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+<!-- ============================================================ -->
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+<!-- 1. Cover -->
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+<!-- ============================================================ -->
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+<section class="slide center tc" data-title="封面">
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+ <p class="kicker">成本驱动 · 运营验证 · 分阶段投入</p>
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+ <h1 class="h1 anim-fade-up" data-anim="fade-up">1.0 分阶段开发与运营对齐方案</h1>
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+ <p class="lede" style="max-width:560px">数字心理学·全生命周期AI赋能系统<br>技术方 + 运营方 · 量入为出 · 数据决定节奏</p>
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+ <div class="phase-strip" style="max-width:520px;margin:16px auto 0">
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+ <div class="seg" style="background:#1565c0;flex:2">Phase 1<br>2个月</div>
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+ <span style="color:#999;font-size:10px">▶</span>
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+ <div class="seg" style="background:#1976d2">P2<br>M3</div>
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+ <span style="color:#999;font-size:10px">▶</span>
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+ <div class="seg" style="background:#388e3c">P3<br>M4</div>
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+ <span style="color:#999;font-size:10px">▶</span>
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+ <div class="seg" style="background:#f57c00">P4<br>M5</div>
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+ <span style="color:#999;font-size:10px">▶</span>
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+ <div class="seg" style="background:#e65100">P5<br>M6</div>
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+ <span style="color:#999;font-size:10px">▶</span>
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+ <div class="seg" style="background:#2e7d32">P6<br>M7 ✓</div>
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+ </div>
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+ <div class="flower">每个阶段尾评估运营数据 —— 不达标则暂停开发</div>
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+ <div class="deck-footer"><span class="dim2">1.0 开发与运营对齐</span><span class="slide-number"></span></div>
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+</section>
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- <!-- 2. Alignment Overview -->
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- <section class="slide" data-title="对齐总览">
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- <p class="kicker">All Aligned</p>
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- <h2 class="h2">七大核心维度 · 全部对齐</h2>
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- <table class="diff-table mt-l">
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- <thead><tr><th>维度</th><th>对齐后方案</th><th>状态</th></tr></thead>
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- <tbody>
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- <tr><td>产品名称</td><td>"数字心理学·全生命周期AI赋能系统"</td><td><span class="aligned-badge done">已对齐</span></td></tr>
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- <tr><td>目标用户</td><td>第一阶段从能量师切入,C端通过能量师链接引流</td><td><span class="aligned-badge done">已对齐</span></td></tr>
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- <tr><td>B端收费</td><td>种子价¥1,314/首100人(含AI),标准价¥1,914/年(含1.0六大板块);推荐能量师一级¥500+二级¥100</td><td><span class="aligned-badge" style="background:#fff3cd;color:#856404">待补充</span></td></tr>
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- <tr><td>C端收费</td><td>¥299/年,能量师佣金40%+上级5%+平台55%(分销裂变)</td><td><span class="aligned-badge" style="background:#fff3cd;color:#856404">部分对齐</span></td></tr>
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- <tr><td>功能范围</td><td>命盘+AI五区+少儿板块+能量师CRM</td><td><span class="aligned-badge done">已对齐</span></td></tr>
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- <tr><td>合作模式</td><td>技术方搭平台 + 运营方推广</td><td><span class="aligned-badge done">已对齐</span></td></tr>
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- <tr><td>培训体系</td><td>已存在,本项目为培训平台引流</td><td><span class="aligned-badge done">已对齐</span></td></tr>
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- </tbody>
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- </table>
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- <p class="dim mt-m tc">全部核心维度已完成对齐,进入开发阶段</p>
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- <div class="deck-footer"><span class="dim2">1.0 对齐方案</span><span class="slide-number"></span></div>
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- </section>
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+<!-- ============================================================ -->
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+<!-- 2. Why Phased? — Cost Pressure -->
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+<!-- ============================================================ -->
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+<section class="slide" data-title="为什么分阶段">
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+ <p class="kicker">Why Phase-Gate</p>
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+ <h2 class="h2">不赚钱的开发就是成本黑洞</h2>
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+ <div class="grid g2 mt-m" style="gap:16px">
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+ <div class="stat-card" style="border:2px solid #c62828;background:#fce4ec">
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+ <div class="num" style="color:#c62828;font-size:28px">¥12.5万</div>
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+ <div class="lbl">5人技术团队 · 月成本</div>
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+ </div>
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+ <div class="stat-card" style="border:1px solid var(--border)">
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+ <div class="num" style="font-size:28px">7个月</div>
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+ <div class="lbl">满配开发到盈亏平衡</div>
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+ </div>
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+ </div>
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+ <div style="margin-top:14px;padding:14px 18px;background:var(--surface-2);border-radius:10px;font-size:13px;line-height:1.7">
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+ <strong>核心矛盾</strong>:团队每天都在花钱(¥12.5万/月),但收入取决于运营方的推广能力。<br>
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+ 运营效果无法提前预知 —— 如果投入所有资源开发完才发现推不动,成本已经沉没了。<br><br>
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+ <strong>解决方案</strong>:把6个月的开发量拆成6个阶段,<strong style="color:#e65100">每个阶段开发结束后评估运营数据</strong>。<br>
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+ 数据达标 → 继续下一阶段;不达标 → 暂停,降低团队规模,等待运营跟上。
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+ </div>
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+ <div class="deck-footer"><span class="dim2">1.0 开发与运营对齐</span><span class="slide-number"></span></div>
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+</section>
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- <!-- 3. Cooperation Model -->
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- <section class="slide" data-title="合作模式">
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- <p class="kicker">两方合作</p>
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- <h2 class="h2">技术方 + 运营方 · 各司其职</h2>
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- <div class="grid g2 mt-l" style="gap:24px">
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- <div class="split-card" style="border:2px solid var(--brand);background:var(--brand-bg)">
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- <div style="font-size:40px;margin-bottom:8px">⚙️</div>
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- <h4 style="color:var(--brand);margin-bottom:4px">技术方</h4>
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- <p class="dim" style="font-size:13px">平台搭建 + 技术服务</p>
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- <div style="margin-top:16px;padding:12px;background:#fff;border-radius:10px">
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- <div class="price-big" style="font-size:24px">100%</div>
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- <div class="lbl" style="font-size:12px">能量师年费</div>
|
|
|
- </div>
|
|
|
- <div style="margin-top:8px;padding:12px;background:#fff;border-radius:10px">
|
|
|
- <div class="price-big" style="font-size:24px">50%</div>
|
|
|
- <div class="lbl" style="font-size:12px">C端用户年费(技术维护)</div>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- <div class="split-card" style="border:2px solid var(--border);background:var(--surface)">
|
|
|
- <div style="font-size:40px;margin-bottom:8px">📢</div>
|
|
|
- <h4 style="margin-bottom:4px">运营方</h4>
|
|
|
- <p class="dim" style="font-size:13px">推广 + 运营 + 培训引流</p>
|
|
|
- <div style="margin-top:16px;padding:12px;background:var(--surface-2);border-radius:10px">
|
|
|
- <div class="price-big" style="font-size:24px">15%</div>
|
|
|
- <div class="lbl" style="font-size:12px">C端用户年费(运营费)</div>
|
|
|
- </div>
|
|
|
- <div style="margin-top:8px;padding:12px;background:var(--surface-2);border-radius:10px">
|
|
|
- <div class="lbl" style="font-size:13px">培训引流价值</div>
|
|
|
- <div class="lbl" style="font-size:11px">间接收益,难以量化</div>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- <p class="dim mt-m" style="text-align:center;font-size:14px">能量师年费全部归技术方覆盖成本,C端收入双方按<strong>50%技术 + 15%运营</strong>分配</p>
|
|
|
- <div class="deck-footer"><span class="dim2">1.0 对齐方案</span><span class="slide-number"></span></div>
|
|
|
- </section>
|
|
|
+<!-- ============================================================ -->
|
|
|
+<!-- 3. 1.0 Full Feature Panorama -->
|
|
|
+<!-- ============================================================ -->
|
|
|
+<section class="slide" data-title="1.0功能全景">
|
|
|
+ <p class="kicker">6大模块 · 6个月研发量</p>
|
|
|
+ <h2 class="h2">1.0 全功能全景</h2>
|
|
|
+ <p class="hint" style="margin:2px 0 10px">为什么需要6个月?每个模块涉及前端、后端、AI Prompt、数据库、测试</p>
|
|
|
+ <table class="diff-table">
|
|
|
+ <thead><tr><th style="width:40px">#</th><th>模块</th><th>核心功能</th><th>估工</th></tr></thead>
|
|
|
+ <tbody>
|
|
|
+ <tr><td><strong>1</strong></td><td><strong>三角形命盘引擎</strong></td><td>姓名+生日 → 3秒出图,Canvas可视化,五区色块</td><td>3周</td></tr>
|
|
|
+ <tr><td><strong>2</strong></td><td><strong>AI五区完整解读</strong></td><td>LLM自动生成主性格+父源+母源+左中右区,Prompt调优</td><td>4周</td></tr>
|
|
|
+ <tr><td><strong>3</strong></td><td><strong>少儿板块</strong></td><td>核心性格+天赋潜能+学习判定(独立Prompt体系)</td><td>3周</td></tr>
|
|
|
+ <tr><td><strong>4</strong></td><td><strong>能量师CRM</strong></td><td>客户绑定/互动记录/信息补充/客户列表/活跃度</td><td>4周</td></tr>
|
|
|
+ <tr><td><strong>5</strong></td><td><strong>分销支付体系</strong></td><td>微信支付/C端裂变/分销面板/佣金提现/推广码</td><td>4周</td></tr>
|
|
|
+ <tr><td><strong>6</strong></td><td><strong>分享导出+培训引流</strong></td><td>图片/PDF导出、培训嵌入、认证标识、数据统计</td><td>3周</td></tr>
|
|
|
+ </tbody>
|
|
|
+ </table>
|
|
|
+ <div class="hint" style="margin-top:6px">合计约21周,部分可并行开发 → 压缩至6个月(约24周,含集成联调测试)</div>
|
|
|
+ <div class="deck-footer"><span class="dim2">1.0 开发与运营对齐</span><span class="slide-number"></span></div>
|
|
|
+</section>
|
|
|
|
|
|
- <!-- 4. Pricing -->
|
|
|
- <section class="slide center tc" data-title="定价方案">
|
|
|
- <div class="slide-inner">
|
|
|
- <p class="kicker">三级定价</p>
|
|
|
- <h2 class="h2">免费引流 → C端 ¥299 → 能量师 ¥1,314-1,914</h2>
|
|
|
- <div class="stat-row" style="gap:16px;margin-top:24px">
|
|
|
- <div class="stat-card" style="border:2px solid var(--border);padding:20px;width:200px">
|
|
|
- <div class="num" style="font-size:22px;font-weight:700">免费</div>
|
|
|
- <div class="lbl">普通用户试用</div>
|
|
|
- <div class="lbl" style="font-size:11px;margin-top:4px">每日3次命盘+1次解读</div>
|
|
|
- </div>
|
|
|
- <span class="road-arrow">→</span>
|
|
|
- <div class="stat-card" style="border:2px solid var(--brand);padding:20px;width:200px;background:var(--brand-bg)">
|
|
|
- <div class="price-big">¥299</div>
|
|
|
- <div class="lbl"><strong>C端年费</strong></div>
|
|
|
- <div class="lbl" style="font-size:11px">完整解读+无限使用</div>
|
|
|
- <div class="lbl" style="font-size:11px">能量师获40%佣金</div>
|
|
|
- </div>
|
|
|
- <span class="road-arrow">→</span>
|
|
|
- <div class="stat-card" style="border:2px solid var(--brand);padding:20px;width:200px">
|
|
|
- <div class="price-big">¥1,314</div>
|
|
|
- <div class="lbl"><strong>能量师种子价</strong><span class="seed-badge">100人</span></div>
|
|
|
- <div class="lbl" style="font-size:11px">含CRM+分销+少儿</div>
|
|
|
- </div>
|
|
|
- <span class="road-arrow">→</span>
|
|
|
- <div class="stat-card" style="border:2px solid var(--brand);padding:20px;width:200px">
|
|
|
- <div class="price-big">¥1,914</div>
|
|
|
- <div class="lbl"><strong>能量师标准价</strong></div>
|
|
|
- <div class="lbl" style="font-size:11px">AI工具+CRM+分销</div>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- <p class="dim mt-m" style="font-size:13px;max-width:500px;margin-left:auto;margin-right:auto">种子价¥1,314锁定首批100人,快速启动;标准价¥1,914正常销售。能量师年费全部归技术方。</p>
|
|
|
- </div>
|
|
|
- <div class="deck-footer"><span class="dim2">1.0 对齐方案</span><span class="slide-number"></span></div>
|
|
|
- </section>
|
|
|
+<!-- ============================================================ -->
|
|
|
+<!-- 4. Free vs Paid -->
|
|
|
+<!-- ============================================================ -->
|
|
|
+<section class="slide" data-title="免费vs付费">
|
|
|
+ <p class="kicker">客户诉求 vs 商业现实</p>
|
|
|
+ <h2 class="h2">免费引流 · 付费增值</h2>
|
|
|
+ <p class="hint" style="margin:2px 0 10px">客户1.0希望全免费引流,但纯免费无商业模式 → 免费功能"足够体验",付费解锁深度使用</p>
|
|
|
+ <table class="diff-table">
|
|
|
+ <thead><tr><th>功能</th><th style="text-align:center">免费访客</th><th style="text-align:center">C端 ¥299/年</th><th style="text-align:center">能量师 ¥1,314+/年</th></tr></thead>
|
|
|
+ <tbody>
|
|
|
+ <tr><td>命盘生成</td><td style="text-align:center">✅ 3次/日</td><td style="text-align:center">✅ 不限</td><td style="text-align:center">✅ 不限</td></tr>
|
|
|
+ <tr><td>主性格概要</td><td style="text-align:center">✅ 文字概要</td><td style="text-align:center">✅ 完整</td><td style="text-align:center">✅ 完整</td></tr>
|
|
|
+ <tr><td>AI五区完整解读</td><td style="text-align:center">❌ 仅预览</td><td style="text-align:center">✅</td><td style="text-align:center">✅</td></tr>
|
|
|
+ <tr><td>少儿板块</td><td style="text-align:center">❌</td><td style="text-align:center">✅</td><td style="text-align:center">✅</td></tr>
|
|
|
+ <tr><td>CRM客户管理</td><td style="text-align:center">—</td><td style="text-align:center">—</td><td style="text-align:center">✅</td></tr>
|
|
|
+ <tr><td>分销佣金</td><td style="text-align:center">—</td><td style="text-align:center">—</td><td style="text-align:center">✅ 40%+推荐</td></tr>
|
|
|
+ <tr><td>分享导出</td><td style="text-align:center">❌</td><td style="text-align:center">✅ 图片</td><td style="text-align:center">✅ 图片+PDF</td></tr>
|
|
|
+ </tbody>
|
|
|
+ </table>
|
|
|
+ <div class="grid g3 mt-m" style="gap:10px;font-size:12px">
|
|
|
+ <div style="padding:10px;background:#fce4ec;border-radius:8px;text-align:center"><strong>免费访客</strong><br><span class="hint">感知价值,引流入口</span></div>
|
|
|
+ <div style="padding:10px;background:#e8f5e9;border-radius:8px;text-align:center"><strong>C端付费</strong><br><span class="hint">深度解读,持续使用</span></div>
|
|
|
+ <div style="padding:10px;background:#fff3cd;border-radius:8px;text-align:center"><strong>能量师付费</strong><br><span class="hint">工具提效+分销收益</span></div>
|
|
|
+ </div>
|
|
|
+ <div class="deck-footer"><span class="dim2">1.0 开发与运营对齐</span><span class="slide-number"></span></div>
|
|
|
+</section>
|
|
|
|
|
|
- <!-- 5. C-end Revenue Split -->
|
|
|
- <section class="slide" data-title="C端分成">
|
|
|
- <p class="kicker">C端收入分配</p>
|
|
|
- <h2 class="h2">¥299/年 · 四方分成</h2>
|
|
|
- <table class="diff-table mt-l">
|
|
|
- <thead><tr><th>角色</th><th>分成比例</th><th>金额</th><th>说明</th></tr></thead>
|
|
|
- <tbody>
|
|
|
- <tr><td><strong>能量师(直接推荐)</strong></td><td>40%</td><td><strong>¥119.6</strong></td><td>客户的C端付费,能量师获得40%佣金</td></tr>
|
|
|
- <tr><td><strong>上级能量师</strong></td><td>5%</td><td><strong>¥14.95</strong></td><td>推荐能量师的能量师,二级佣金</td></tr>
|
|
|
- <tr><td><strong>平台技术维护(技术方)</strong></td><td>40%</td><td><strong>¥119.6</strong></td><td>平台运行 + 技术服务</td></tr>
|
|
|
- <tr><td><strong>平台运营(运营方)</strong></td><td>15%</td><td><strong>¥44.85</strong></td><td>推广 + 运营 + 培训引流</td></tr>
|
|
|
- </tbody>
|
|
|
- </table>
|
|
|
- <div class="revenue-row mt-l">
|
|
|
- <div style="padding:14px 18px;border-radius:10px;background:#d4edda;text-align:center;min-width:120px">
|
|
|
- <div style="font-weight:700;color:#155724">40%</div>
|
|
|
- <div style="font-size:11px;color:#155724">能量师</div>
|
|
|
- <div style="font-size:11px;color:#155724">¥119.6</div>
|
|
|
- </div>
|
|
|
- <div style="padding:14px 18px;border-radius:10px;background:#fff3cd;text-align:center;min-width:120px">
|
|
|
- <div style="font-weight:700;color:#856404">5%</div>
|
|
|
- <div style="font-size:11px;color:#856404">上级能量师</div>
|
|
|
- <div style="font-size:11px;color:#856404">¥14.95</div>
|
|
|
- </div>
|
|
|
- <div style="padding:14px 18px;border-radius:10px;background:#e2e3e5;text-align:center;min-width:120px">
|
|
|
- <div style="font-weight:700;color:#383d41">40%</div>
|
|
|
- <div style="font-size:11px;color:#383d41">技术维护</div>
|
|
|
- <div style="font-size:11px;color:#383d41">¥119.6</div>
|
|
|
- </div>
|
|
|
- <div style="padding:14px 18px;border-radius:10px;background:#d6d8db;text-align:center;min-width:120px">
|
|
|
- <div style="font-weight:700;color:#383d41">15%</div>
|
|
|
- <div style="font-size:11px;color:#383d41">运营费</div>
|
|
|
- <div style="font-size:11px;color:#383d41">¥44.85</div>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- <div class="deck-footer"><span class="dim2">1.0 对齐方案</span><span class="slide-number"></span></div>
|
|
|
- </section>
|
|
|
+<!-- ============================================================ -->
|
|
|
+<!-- 5. Cost Calculation -->
|
|
|
+<!-- ============================================================ -->
|
|
|
+<section class="slide" data-title="成本核算">
|
|
|
+ <p class="kicker">量入为出</p>
|
|
|
+ <h2 class="h2">7个月平台总投入 ≈ ¥95万</h2>
|
|
|
+ <table class="diff-table mt-m">
|
|
|
+ <thead><tr><th>成本项</th><th>月均</th><th>7个月合计</th><th>说明</th></tr></thead>
|
|
|
+ <tbody>
|
|
|
+ <tr><td><strong>技术团队</strong>(5人)</td><td>¥12.5万</td><td><strong>¥87.5万</strong></td><td>后端2+前端1+AI1+产品1</td></tr>
|
|
|
+ <tr><td><strong>云服务器</strong></td><td>¥0.3万</td><td>¥2.1万</td><td>单机起步,按需扩容</td></tr>
|
|
|
+ <tr><td><strong>AI Token</strong></td><td>¥0.4万</td><td>¥2.8万</td><td>国产模型,初期用量低</td></tr>
|
|
|
+ <tr><td><strong>其他</strong>(域名/短信/备用)</td><td>¥0.2万</td><td>¥1.4万</td><td>—</td></tr>
|
|
|
+ <tr style="background:#fff3cd"><td><strong>合计</strong></td><td><strong>¥13.4万</strong></td><td><strong>≈¥94万</strong></td><td>月均成本</td></tr>
|
|
|
+ </tbody>
|
|
|
+ </table>
|
|
|
+ <div class="stat-row mt-m" style="gap:16px">
|
|
|
+ <div class="stat-card" style="border:1px solid var(--border);padding:12px 18px">
|
|
|
+ <div class="num" style="font-size:22px;color:#c62828">¥12.5万</div>
|
|
|
+ <div class="lbl">最大的成本项 · 团队薪酬</div>
|
|
|
+ </div>
|
|
|
+ <div class="stat-card" style="border:1px solid var(--brand);padding:12px 18px">
|
|
|
+ <div class="num" style="font-size:22px;color:var(--brand)">¥0.9万</div>
|
|
|
+ <div class="lbl">云+AI+其他 · 随规模增长</div>
|
|
|
+ </div>
|
|
|
+ <div class="stat-card" style="border:1px solid #2e7d32;padding:12px 18px">
|
|
|
+ <div class="num" style="font-size:22px;color:#2e7d32">¥94万</div>
|
|
|
+ <div class="lbl">7个月满配总投入</div>
|
|
|
+ </div>
|
|
|
+ </div>
|
|
|
+ <div class="hint mt-m" style="text-align:center">若运营不达标 → 暂停开发,团队缩至1-2人 → 月成本降至¥3-4万</div>
|
|
|
+ <div class="deck-footer"><span class="dim2">1.0 开发与运营对齐</span><span class="slide-number"></span></div>
|
|
|
+</section>
|
|
|
|
|
|
- <!-- 6. Practitioner Income -->
|
|
|
- <section class="slide" data-title="能量师收入预期">
|
|
|
- <p class="kicker">双管道盈利</p>
|
|
|
- <h2 class="h2">C端裂变 + 推荐同行,双管道叠加</h2>
|
|
|
- <div style="display:flex;gap:16px;margin-top:12px;flex-wrap:wrap">
|
|
|
- <div style="flex:1;min-width:280px">
|
|
|
- <h4 style="font-size:13px;margin-bottom:6px">💰 C端分销裂变(¥299/年 · 佣金40%)</h4>
|
|
|
- <table class="diff-table" style="font-size:13px">
|
|
|
- <thead><tr><th>C端客户</th><th>直接佣金(40%)</th><th>上级佣金(5%)</th><th>C端收入</th></tr></thead>
|
|
|
- <tbody>
|
|
|
- <tr><td><strong>10人</strong></td><td>10×¥119.6</td><td>—</td><td><strong>¥1,196</strong></td></tr>
|
|
|
- <tr><td><strong>50人</strong></td><td>50×¥119.6</td><td>下级客户×¥14.95</td><td><strong>¥5,980+</strong></td></tr>
|
|
|
- <tr><td><strong>100人</strong></td><td>100×¥119.6</td><td>下级客户×¥14.95</td><td><strong>¥11,960+</strong></td></tr>
|
|
|
- <tr><td><strong>200人</strong></td><td>200×¥119.6</td><td>下级客户×¥14.95</td><td><strong>¥23,920+</strong></td></tr>
|
|
|
- </tbody>
|
|
|
- </table>
|
|
|
- </div>
|
|
|
- <div style="flex:1;min-width:280px">
|
|
|
- <h4 style="font-size:13px;margin-bottom:6px">🤝 能量师推荐(标准价¥1,914 · 一级¥500+二级¥100)</h4>
|
|
|
- <table class="diff-table" style="font-size:13px">
|
|
|
- <thead><tr><th>推荐能量师</th><th>一级(¥500/人)</th><th>二级(¥100/人)</th><th>推荐收入</th></tr></thead>
|
|
|
- <tbody>
|
|
|
- <tr><td><strong>2位</strong></td><td>¥1,000</td><td>—</td><td><strong>¥1,000</strong></td></tr>
|
|
|
- <tr><td><strong>5位</strong></td><td>¥2,500</td><td>下级推3位=¥300</td><td><strong>¥2,800</strong></td></tr>
|
|
|
- <tr><td><strong>10位</strong></td><td>¥5,000</td><td>下级推8位=¥800</td><td><strong>¥5,800</strong></td></tr>
|
|
|
- </tbody>
|
|
|
- </table>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- <div class="grid g3 mt-m" style="gap:12px">
|
|
|
- <div style="padding:14px;border-radius:10px;background:#e8f5e9;text-align:center">
|
|
|
- <div style="font-size:20px;font-weight:900;color:#2e7d32">¥2,196</div>
|
|
|
- <div class="lbl" style="font-size:11px">10客户 + 推2位能量师</div>
|
|
|
- <div class="lbl" style="font-size:10px">≈1.7倍种子年费</div>
|
|
|
- </div>
|
|
|
- <div style="padding:14px;border-radius:10px;background:#fff3cd;text-align:center">
|
|
|
- <div style="font-size:20px;font-weight:900;color:#f57f17">¥14,760</div>
|
|
|
- <div class="lbl" style="font-size:11px">100客户 + 推5位能量师</div>
|
|
|
- <div class="lbl" style="font-size:10px">≈11倍种子年费</div>
|
|
|
- </div>
|
|
|
- <div style="padding:14px;border-radius:10px;background:#ffcdd2;text-align:center">
|
|
|
- <div style="font-size:20px;font-weight:900;color:#c62828">¥29,720</div>
|
|
|
- <div class="lbl" style="font-size:11px">200客户 + 推10位能量师</div>
|
|
|
- <div class="lbl" style="font-size:10px">≈23倍种子年费</div>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- <p class="dim2 mt-m tc" style="font-size:12px">种子价¥1,314年费:≈11个C端客户或推3位能量师即可回本 · 双管道叠加盈利更高</p>
|
|
|
- <div class="deck-footer"><span class="dim2">1.0 对齐方案</span><span class="slide-number"></span></div>
|
|
|
- </section>
|
|
|
+<!-- ============================================================ -->
|
|
|
+<!-- 6. Revenue Model -->
|
|
|
+<!-- ============================================================ -->
|
|
|
+<section class="slide" data-title="收入模型速览">
|
|
|
+ <p class="kicker">已有对齐共识</p>
|
|
|
+ <h2 class="h2">定价与分账回顾</h2>
|
|
|
+ <div class="grid g2 mt-m" style="gap:14px;font-size:13px">
|
|
|
+ <div style="padding:14px 16px;border-radius:10px;border:1px solid var(--brand);background:var(--surface)">
|
|
|
+ <h4 style="margin:0 0 6px;font-size:14px">B端 · 能量师年费</h4>
|
|
|
+ <div class="price-big" style="font-size:22px">¥1,314<span class="hint" style="font-size:12px;font-weight:400"> / 人</span></div>
|
|
|
+ <div class="hint">技术方实收(种子¥1,314 / 标准¥1,914,扣除¥500+¥100佣金后净¥1,314)</div>
|
|
|
+ </div>
|
|
|
+ <div style="padding:14px 16px;border-radius:10px;border:1px solid #2e7d32;background:#e8f5e9">
|
|
|
+ <h4 style="margin:0 0 6px;font-size:14px">C端 · 用户年费</h4>
|
|
|
+ <div class="price-big" style="font-size:22px;color:#2e7d32">¥299<span class="hint" style="font-size:12px;font-weight:400"> / 人</span></div>
|
|
|
+ <div class="hint">能量师40% + 上级5% + <strong>平台55%</strong>(技术40%+运营15%)= ¥164.45/人</div>
|
|
|
+ </div>
|
|
|
+ </div>
|
|
|
+ <div class="revenue-row mt-m" style="font-size:12px">
|
|
|
+ <div style="padding:10px 14px;background:var(--surface-2);border-radius:8px;min-width:120px">
|
|
|
+ <strong>能量师推荐</strong><br>一级¥500 / 二级¥100
|
|
|
+ </div>
|
|
|
+ <div style="padding:10px 14px;background:var(--surface-2);border-radius:8px;min-width:120px">
|
|
|
+ <strong>技术方收入</strong><br>能量师100% + C端40%
|
|
|
+ </div>
|
|
|
+ <div style="padding:10px 14px;background:var(--surface-2);border-radius:8px;min-width:120px">
|
|
|
+ <strong>运营方收入</strong><br>C端15% + 培训引流
|
|
|
+ </div>
|
|
|
+ </div>
|
|
|
+ <div class="deck-footer"><span class="dim2">1.0 开发与运营对齐</span><span class="slide-number"></span></div>
|
|
|
+</section>
|
|
|
|
|
|
- <!-- 7. Practitioner Revenue Flow -->
|
|
|
- <section class="slide" data-title="能量师收入流向">
|
|
|
- <p class="kicker">B端收入</p>
|
|
|
- <h2 class="h2">能量师年费全部归技术方</h2>
|
|
|
- <div class="grid g2 mt-l">
|
|
|
- <div style="padding:24px;border-radius:14px;border:2px solid var(--brand);background:var(--brand-bg);text-align:center">
|
|
|
- <div class="price-big" style="font-size:40px">¥1,314</div>
|
|
|
- <div class="lbl" style="font-size:14px">种子价 · 首批100人</div>
|
|
|
- <div style="margin-top:16px;padding:14px;background:#fff;border-radius:10px">
|
|
|
- <div style="font-weight:700;color:var(--brand)">→ 100% 归技术方</div>
|
|
|
- <div class="lbl" style="font-size:11px">首批收入:¥1,314 × 100 = ¥13.14万</div>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- <div style="padding:24px;border-radius:14px;border:2px solid var(--brand);background:var(--surface);text-align:center">
|
|
|
- <div class="price-big" style="font-size:40px">¥1,914</div>
|
|
|
- <div class="lbl" style="font-size:14px">标准价</div>
|
|
|
- <div style="margin-top:16px;padding:14px;background:var(--surface-2);border-radius:10px">
|
|
|
- <div style="font-weight:700;color:var(--brand)">→ 技术方实收 ¥1,314</div>
|
|
|
- <div class="lbl" style="font-size:11px">含推荐佣金:一级¥500+二级¥100(由技术方承担)</div>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- <div style="display:flex;gap:12px;justify-content:center;margin-top:16px;font-size:13px;flex-wrap:wrap">
|
|
|
- <div class="aligned-badge done">种子价¥1,314(含AI) · 标准价¥1,914(含六大板块)</div>
|
|
|
- <div class="aligned-badge done">推荐能量师: 一级¥500+二级¥100</div>
|
|
|
- <div class="aligned-badge done">运营方不参与B端分成</div>
|
|
|
- </div>
|
|
|
- <div class="deck-footer"><span class="dim2">1.0 对齐方案</span><span class="slide-number"></span></div>
|
|
|
- </section>
|
|
|
+<!-- ============================================================ -->
|
|
|
+<!-- 7. 6-Phase Overview -->
|
|
|
+<!-- ============================================================ -->
|
|
|
+<section class="slide" data-title="6阶段路线总览">
|
|
|
+ <p class="kicker">2 + 1 + 1 + 1 + 1 + 1 = 7个月</p>
|
|
|
+ <h2 class="h2">分阶段路线总览</h2>
|
|
|
+ <div style="display:flex;align-items:center;gap:4px;margin-top:14px;flex-wrap:nowrap;overflow-x:auto;padding-bottom:4px">
|
|
|
+ <div class="phase-card" style="flex:2;border-color:#1565c0;background:#e3f2fd">
|
|
|
+ <div class="pnum" style="color:#1565c0">P1</div>
|
|
|
+ <div class="ptitle" style="font-size:10px;color:#1565c0">2个月</div>
|
|
|
+ <div style="font-size:9px;margin-top:4px">MVP核心</div>
|
|
|
+ </div>
|
|
|
+ <span style="color:#1565c0;font-size:10px">▶</span>
|
|
|
+ <div class="phase-card" style="border-color:#1976d2">
|
|
|
+ <div class="pnum" style="color:#1976d2">P2</div>
|
|
|
+ <div class="ptitle">M3</div>
|
|
|
+ <div style="font-size:9px;margin-top:2px">分销+C端</div>
|
|
|
+ </div>
|
|
|
+ <span style="color:#999;font-size:10px">▶</span>
|
|
|
+ <div class="phase-card" style="border-color:#388e3c">
|
|
|
+ <div class="pnum" style="color:#388e3c">P3</div>
|
|
|
+ <div class="ptitle">M4</div>
|
|
|
+ <div style="font-size:9px;margin-top:2px">客户管理</div>
|
|
|
+ </div>
|
|
|
+ <span style="color:#999;font-size:10px">▶</span>
|
|
|
+ <div class="phase-card" style="border-color:#f57c00">
|
|
|
+ <div class="pnum" style="color:#f57c00">P4</div>
|
|
|
+ <div class="ptitle">M5</div>
|
|
|
+ <div style="font-size:9px;margin-top:2px">培训引流</div>
|
|
|
+ </div>
|
|
|
+ <span style="color:#999;font-size:10px">▶</span>
|
|
|
+ <div class="phase-card" style="border-color:#e65100">
|
|
|
+ <div class="pnum" style="color:#e65100">P5</div>
|
|
|
+ <div class="ptitle">M6</div>
|
|
|
+ <div style="font-size:9px;margin-top:2px">优化加速</div>
|
|
|
+ </div>
|
|
|
+ <span style="color:#999;font-size:10px">▶</span>
|
|
|
+ <div class="phase-card" style="border-color:#2e7d32;background:#e8f5e9">
|
|
|
+ <div class="pnum" style="color:#2e7d32">P6</div>
|
|
|
+ <div class="ptitle" style="color:#2e7d32">M7</div>
|
|
|
+ <div style="font-size:9px;margin-top:2px">✓ 盈亏平衡</div>
|
|
|
+ </div>
|
|
|
+ </div>
|
|
|
+ <div style="display:flex;gap:6px;margin-top:14px;font-size:11px;flex-wrap:wrap;justify-content:center">
|
|
|
+ <span style="display:inline-flex;align-items:center;gap:4px"><span class="gate-dot go"></span> 运营达标 → 继续</span>
|
|
|
+ <span style="display:inline-flex;align-items:center;gap:4px"><span class="gate-dot pause"></span> 不达标 → 暂停</span>
|
|
|
+ </div>
|
|
|
+ <table class="diff-table mt-m">
|
|
|
+ <thead><tr><th>阶段</th><th>时间</th><th>开发完成目标</th><th>运营推广目标</th><th>累计收入</th></tr></thead>
|
|
|
+ <tbody>
|
|
|
+ <tr><td><strong>P1</strong></td><td>M1-2</td><td>命盘+AI+少儿+CRM+支付</td><td>100种子能量师</td><td>¥13.1万</td></tr>
|
|
|
+ <tr><td>P2</td><td>M3</td><td>分销面板+C端裂变+互动查看</td><td>+100能量师 +50C端</td><td>¥27.0万</td></tr>
|
|
|
+ <tr><td>P3</td><td>M4</td><td>客户信息+活跃度+分享导出</td><td>+100能量师 +150C端</td><td>¥42.6万</td></tr>
|
|
|
+ <tr><td>P4</td><td>M5</td><td>培训引流+数据统计</td><td>+150能量师 +200C端</td><td>¥65.6万</td></tr>
|
|
|
+ <tr><td>P5</td><td>M6</td><td>功能完善+性能优化</td><td>+150能量师 +300C端</td><td>¥90.2万</td></tr>
|
|
|
+ <tr style="background:#e8f5e9"><td><strong>P6</strong></td><td><strong>M7</strong></td><td><strong>1.0全功能收尾</strong></td><td><strong>+200能量师 +400C端</strong></td><td><strong>¥123万</strong></td></tr>
|
|
|
+ </tbody>
|
|
|
+ </table>
|
|
|
+ <div class="hint tc mt-m" style="font-size:11px">累计收入 = 能量师净收入(×¥1,314) + C端平台收入(×¥164.45),按阶段累加</div>
|
|
|
+ <div class="deck-footer"><span class="dim2">1.0 开发与运营对齐</span><span class="slide-number"></span></div>
|
|
|
+</section>
|
|
|
|
|
|
- <!-- 7. Feature Scope with CRM -->
|
|
|
- <section class="slide" data-title="功能与CRM">
|
|
|
- <p class="kicker">功能范围</p>
|
|
|
- <h2 class="h2">AI工具 + 能量师CRM + 培训引流</h2>
|
|
|
- <div class="grid g2 mt-l" style="gap:20px">
|
|
|
- <div>
|
|
|
- <h4 style="color:var(--brand);margin-bottom:8px">AI辅助工具</h4>
|
|
|
- <p class="dim" style="font-size:13px;line-height:1.8">
|
|
|
- 🔺 三角形命盘生成<br>
|
|
|
- 🤖 AI五区完整解读<br>
|
|
|
- 👶 少儿板块(性格+天赋+学习)<br>
|
|
|
- 📤 分享图片 + PDF导出<br>
|
|
|
- 💳 微信年费支付
|
|
|
- </p>
|
|
|
- </div>
|
|
|
- <div>
|
|
|
- <h4 style="color:var(--brand);margin-bottom:8px">能量师CRM(新增)</h4>
|
|
|
- <p class="dim" style="font-size:13px;line-height:1.8">
|
|
|
- 🔗 客户扫码绑定关系<br>
|
|
|
- 👁️ 查看客户AI互动记录<br>
|
|
|
- 📝 补充客户信息(备注+标签)<br>
|
|
|
- 📋 客户列表+活跃度<br>
|
|
|
- 💰 C端分销佣金40%+5%
|
|
|
- </p>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- <div style="margin-top:12px;padding:12px 16px;background:#fff3cd;border-radius:10px;font-size:13px">
|
|
|
- <strong>引流价值</strong>:能量师使用工具→对数字心理学感兴趣→引流至培训平台(已有)
|
|
|
- </div>
|
|
|
- <div class="deck-footer"><span class="dim2">1.0 对齐方案</span><span class="slide-number"></span></div>
|
|
|
- </section>
|
|
|
+<!-- ============================================================ -->
|
|
|
+<!-- 8. Phase 1 (2 months) -->
|
|
|
+<!-- ============================================================ -->
|
|
|
+<section class="slide" data-title="Phase 1">
|
|
|
+ <p class="kicker">Phase 1 · 第1-2个月</p>
|
|
|
+ <h2 class="h2">MVP核心功能开发</h2>
|
|
|
+ <div class="phase-detail">
|
|
|
+ <div class="phase-col dev">
|
|
|
+ <h4>🛠 开发完成目标</h4>
|
|
|
+ <ul>
|
|
|
+ <li>三角形命盘引擎(Canvas可视化)</li>
|
|
|
+ <li>AI五区完整解读(Prompt调优)</li>
|
|
|
+ <li>少儿板块(性格+天赋+学习)</li>
|
|
|
+ <li>能量师CRM基础(客户绑定+列表)</li>
|
|
|
+ <li>微信支付集成</li>
|
|
|
+ </ul>
|
|
|
+ </div>
|
|
|
+ <div class="phase-col ops">
|
|
|
+ <h4>📊 运营推广目标</h4>
|
|
|
+ <ul>
|
|
|
+ <li>招募100名种子能量师(¥1,314/年)</li>
|
|
|
+ <li>平台收入:¥13.14万</li>
|
|
|
+ <li>建立种子用户群,收集反馈</li>
|
|
|
+ <li>测试推广物料 + 转化路径</li>
|
|
|
+ </ul>
|
|
|
+ </div>
|
|
|
+ </div>
|
|
|
+ <div class="gate-box pass">
|
|
|
+ <strong>⚡ 决策节点(第2月末)</strong>:
|
|
|
+ 种子能量师 ≥ 100人 → 进入Phase 2;<strong>< 100人 → 暂停开发</strong>,缩至1-2人维护,运营方继续推广
|
|
|
+ </div>
|
|
|
+ <div class="deck-footer"><span class="dim2">1.0 开发与运营对齐</span><span class="slide-number"></span></div>
|
|
|
+</section>
|
|
|
+
|
|
|
+<!-- ============================================================ -->
|
|
|
+<!-- 9. Phase 2 (Month 3) -->
|
|
|
+<!-- ============================================================ -->
|
|
|
+<section class="slide" data-title="Phase 2">
|
|
|
+ <p class="kicker">Phase 2 · 第3个月</p>
|
|
|
+ <h2 class="h2">分销体系 + C端支付</h2>
|
|
|
+ <div class="phase-detail">
|
|
|
+ <div class="phase-col dev">
|
|
|
+ <h4>🛠 开发完成目标</h4>
|
|
|
+ <ul>
|
|
|
+ <li>分销面板(收益统计+佣金明细+团队)</li>
|
|
|
+ <li>C端分销裂变功能上线</li>
|
|
|
+ <li>C端支付流程完善</li>
|
|
|
+ <li>互动查看(能量师看客户AI记录)</li>
|
|
|
+ <li>推广码生成与管理</li>
|
|
|
+ </ul>
|
|
|
+ </div>
|
|
|
+ <div class="phase-col ops">
|
|
|
+ <h4>📊 运营推广目标</h4>
|
|
|
+ <ul>
|
|
|
+ <li>累计200能量师(+100新增)</li>
|
|
|
+ <li>累计200C端用户(+50)</li>
|
|
|
+ <li>启动C端裂变:种子能量师分享</li>
|
|
|
+ <li>验证能量师→C端转化漏斗</li>
|
|
|
+ </ul>
|
|
|
+ </div>
|
|
|
+ </div>
|
|
|
+ <div class="gate-box pass">
|
|
|
+ <strong>⚡ 决策节点</strong>:
|
|
|
+ 能量师增长趋势良好 + C端转化率 > 5% → 继续;<strong>增长停滞 → 暂停</strong>
|
|
|
+ </div>
|
|
|
+ <div class="deck-footer"><span class="dim2">1.0 开发与运营对齐</span><span class="slide-number"></span></div>
|
|
|
+</section>
|
|
|
|
|
|
- <!-- 9. CRM Flow -->
|
|
|
- <section class="slide" data-title="CRM工作流">
|
|
|
- <p class="kicker">能量师核心价值</p>
|
|
|
- <h2 class="h2">从一次性分析到持续客户服务</h2>
|
|
|
- <div style="display:flex;gap:12px;justify-content:center;align-items:flex-start;flex-wrap:wrap;margin-top:24px">
|
|
|
- <div class="flow-card" style="flex:1;min-width:140px;padding:14px">
|
|
|
- <div class="ico">📱</div>
|
|
|
- <div style="font-weight:700;font-size:13px">1. 分享小程序码</div>
|
|
|
- <div class="dim" style="font-size:11px">能量师分享<br>专属二维码</div>
|
|
|
- </div>
|
|
|
- <span class="road-arrow">→</span>
|
|
|
- <div class="flow-card" style="flex:1;min-width:140px;padding:14px">
|
|
|
- <div class="ico">🔗</div>
|
|
|
- <div style="font-weight:700;font-size:13px">2. 客户自动绑定</div>
|
|
|
- <div class="dim" style="font-size:11px">扫码即建立<br>客户关系</div>
|
|
|
- </div>
|
|
|
- <span class="road-arrow">→</span>
|
|
|
- <div class="flow-card" style="flex:1;min-width:140px;padding:14px">
|
|
|
- <div class="ico">👁️</div>
|
|
|
- <div style="font-weight:700;font-size:13px">3. 查看互动记录</div>
|
|
|
- <div class="dim" style="font-size:11px">客户命盘、解读<br>AI对话记录</div>
|
|
|
- </div>
|
|
|
- <span class="road-arrow">→</span>
|
|
|
- <div class="flow-card" style="flex:1;min-width:140px;padding:14px">
|
|
|
- <div class="ico">📋</div>
|
|
|
- <div style="font-weight:700;font-size:13px">4. 补充客户信息</div>
|
|
|
- <div class="dim" style="font-size:11px">备注/标签/联系方式</div>
|
|
|
- </div>
|
|
|
- <span class="road-arrow">→</span>
|
|
|
- <div class="flow-card" style="flex:1;min-width:140px;padding:14px">
|
|
|
- <div class="ico">💰</div>
|
|
|
- <div style="font-weight:700;font-size:13px">5. C端佣金</div>
|
|
|
- <div class="dim" style="font-size:11px">客户订阅¥299<br>能量师获40%</div>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- <div class="deck-footer"><span class="dim2">1.0 对齐方案</span><span class="slide-number"></span></div>
|
|
|
- </section>
|
|
|
+<!-- ============================================================ -->
|
|
|
+<!-- 10. Phase 3 (Month 4) -->
|
|
|
+<!-- ============================================================ -->
|
|
|
+<section class="slide" data-title="Phase 3">
|
|
|
+ <p class="kicker">Phase 3 · 第4个月</p>
|
|
|
+ <h2 class="h2">客户管理深化</h2>
|
|
|
+ <div class="phase-detail">
|
|
|
+ <div class="phase-col dev">
|
|
|
+ <h4>🛠 开发完成目标</h4>
|
|
|
+ <ul>
|
|
|
+ <li>客户信息补充(备注/标签/联系方式)</li>
|
|
|
+ <li>客户活跃度统计</li>
|
|
|
+ <li>分享导出(图片/PDF)</li>
|
|
|
+ <li>能量师CRM完整版</li>
|
|
|
+ </ul>
|
|
|
+ </div>
|
|
|
+ <div class="phase-col ops">
|
|
|
+ <h4>📊 运营推广目标</h4>
|
|
|
+ <ul>
|
|
|
+ <li>累计350能量师(+150)</li>
|
|
|
+ <li>累计400C端(+200)</li>
|
|
|
+ <li>开始产生能量师推荐收入(¥500/人)</li>
|
|
|
+ <li>运营方扩大推广渠道</li>
|
|
|
+ </ul>
|
|
|
+ </div>
|
|
|
+ </div>
|
|
|
+ <div class="gate-box pass">
|
|
|
+ <strong>⚡ 决策节点</strong>:
|
|
|
+ 累计能量师 ≥ 300且C端 ≥ 300 → 继续;<strong>任一指标严重滞后 → 暂停评估</strong>
|
|
|
+ </div>
|
|
|
+ <div class="deck-footer"><span class="dim2">1.0 开发与运营对齐</span><span class="slide-number"></span></div>
|
|
|
+</section>
|
|
|
|
|
|
- <!-- 10. Training Funnel -->
|
|
|
- <section class="slide" data-title="培训引流">
|
|
|
- <p class="kicker">培训体系已存在</p>
|
|
|
- <h2 class="h2">本项目为培训平台引流</h2>
|
|
|
- <p class="dim" style="margin:8px 0 20px">培训内容已有现成资源,本项目不开发培训功能,专注<strong>引流</strong>。</p>
|
|
|
- <div style="display:flex;gap:16px;justify-content:center;align-items:center;flex-wrap:wrap">
|
|
|
- <div class="flow-card" style="min-width:150px;padding:20px">
|
|
|
- <div class="ico">🔮</div>
|
|
|
- <div style="font-weight:700;font-size:14px">使用AI工具</div>
|
|
|
- <div class="dim" style="font-size:12px">体验精准命盘解读<br>感受数字心理学的价值</div>
|
|
|
- </div>
|
|
|
- <span class="road-arrow">→</span>
|
|
|
- <div class="flow-card" style="min-width:150px;padding:20px;border-color:var(--brand)">
|
|
|
- <div class="ico">🌟</div>
|
|
|
- <div style="font-weight:700;font-size:14px">产生兴趣</div>
|
|
|
- <div class="dim" style="font-size:12px">深度使用后渴望<br>系统学习数字心理学</div>
|
|
|
- </div>
|
|
|
- <span class="road-arrow">→</span>
|
|
|
- <div class="flow-card" style="min-width:150px;padding:20px">
|
|
|
- <div class="ico">🎯</div>
|
|
|
- <div style="font-weight:700;font-size:14px">引流至培训</div>
|
|
|
- <div class="dim" style="font-size:12px">工具内展示培训入口<br>跳转至培训平台报名</div>
|
|
|
- </div>
|
|
|
- <span class="road-arrow">→</span>
|
|
|
- <div class="flow-card" style="min-width:150px;padding:20px;background:var(--brand-bg)">
|
|
|
- <div class="ico">🎓</div>
|
|
|
- <div style="font-weight:700;font-size:14px">培训平台</div>
|
|
|
- <div class="dim" style="font-size:12px">独立运营<br>内容已有</div>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- <div style="margin-top:20px;padding:14px 18px;background:#fff3cd;border-radius:10px;font-size:13px;text-align:center">
|
|
|
- <strong>关键节点</strong>:工具内嵌入培训宣传 → 使用少儿板块时展示"认证能量师" → 分销可见时提示"学习进阶扩大收入"
|
|
|
- </div>
|
|
|
- <div class="deck-footer"><span class="dim2">1.0 对齐方案</span><span class="slide-number"></span></div>
|
|
|
- </section>
|
|
|
+<!-- ============================================================ -->
|
|
|
+<!-- 11. Phase 4 (Month 5) -->
|
|
|
+<!-- ============================================================ -->
|
|
|
+<section class="slide" data-title="Phase 4">
|
|
|
+ <p class="kicker">Phase 4 · 第5个月</p>
|
|
|
+ <h2 class="h2">培训引流上线</h2>
|
|
|
+ <div class="phase-detail">
|
|
|
+ <div class="phase-col dev">
|
|
|
+ <h4>🛠 开发完成目标</h4>
|
|
|
+ <ul>
|
|
|
+ <li>培训平台引流功能(嵌入宣传)</li>
|
|
|
+ <li>能量师认证标识</li>
|
|
|
+ <li>数据统计后台(用户/收入/裂变)</li>
|
|
|
+ <li>系统优化 + Bug修复</li>
|
|
|
+ </ul>
|
|
|
+ </div>
|
|
|
+ <div class="phase-col ops">
|
|
|
+ <h4>📊 运营推广目标</h4>
|
|
|
+ <ul>
|
|
|
+ <li>累计500能量师(+150)</li>
|
|
|
+ <li>累计600C端(+200)</li>
|
|
|
+ <li>培训引流启动,首批转化数据</li>
|
|
|
+ <li>能量师推荐开始形成二级网络</li>
|
|
|
+ </ul>
|
|
|
+ </div>
|
|
|
+ </div>
|
|
|
+ <div class="gate-box pass">
|
|
|
+ <strong>⚡ 决策节点</strong>:
|
|
|
+ 培训引流转化率达标 + 能量师增长持续 → 继续;<strong>推广效率不足 → 暂停,聚焦运营</strong>
|
|
|
+ </div>
|
|
|
+ <div class="deck-footer"><span class="dim2">1.0 开发与运营对齐</span><span class="slide-number"></span></div>
|
|
|
+</section>
|
|
|
|
|
|
- <!-- 11. Development Roadmap -->
|
|
|
- <section class="slide" data-title="开发路线图">
|
|
|
- <p class="kicker">快节奏 · 快速验证</p>
|
|
|
- <h2 class="h2">8周MVP上线 → 根据运营成效决策后续</h2>
|
|
|
- <div style="display:flex;gap:10px;align-items:flex-start;justify-content:center;flex-wrap:wrap;margin-top:20px">
|
|
|
- <div class="stat-card" style="border:1px solid var(--brand);padding:12px;min-width:120px">
|
|
|
- <div style="font-size:13px;font-weight:700">Week 1-2</div>
|
|
|
- <div class="lbl" style="font-size:11px">命盘引擎<br>Canvas可视化<br>AI Prompt五区解读</div>
|
|
|
- </div>
|
|
|
- <span class="road-arrow" style="font-size:18px">→</span>
|
|
|
- <div class="stat-card" style="border:1px solid var(--brand);padding:12px;min-width:120px">
|
|
|
- <div style="font-size:13px;font-weight:700">Week 3-4</div>
|
|
|
- <div class="lbl" style="font-size:11px">少儿板块<br>微信支付<br>CRM绑定+推广码</div>
|
|
|
- </div>
|
|
|
- <span class="road-arrow" style="font-size:18px">→</span>
|
|
|
- <div class="stat-card" style="border:1px solid var(--brand);padding:12px;min-width:120px">
|
|
|
- <div style="font-size:13px;font-weight:700">Week 5-6</div>
|
|
|
- <div class="lbl" style="font-size:11px">互动查看+客户信息<br>分销面板+佣金<br>C端支付流程</div>
|
|
|
- </div>
|
|
|
- <span class="road-arrow" style="font-size:18px">→</span>
|
|
|
- <div class="stat-card" style="border:1px solid var(--brand);padding:12px;min-width:120px">
|
|
|
- <div style="font-size:13px;font-weight:700">Week 7-8</div>
|
|
|
- <div class="lbl" style="font-size:11px">内测10-20人<br>修复优化<br>正式上线</div>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- <div style="margin:14px auto 0;padding:12px 16px;background:#fff3cd;border-radius:10px;font-size:13px;text-align:center;max-width:600px">
|
|
|
- <strong>🔑 决策节点</strong>:MVP上线后,根据运营方推广数据 + 系统运行情况,<strong>量入为出</strong>决定是否继续完善1.0全功能
|
|
|
- </div>
|
|
|
- <div style="display:flex;gap:16px;justify-content:center;margin-top:12px;flex-wrap:wrap;font-size:12px">
|
|
|
- <div style="padding:8px 14px;border-radius:8px;border:1px solid #2e7d32;background:#e8f5e9;flex:1;min-width:180px;max-width:260px;text-align:center">
|
|
|
- <div style="font-weight:700;color:#2e7d32">路线A:继续完善</div>
|
|
|
- <div class="lbl" style="font-size:10px">运营达标 + 系统稳定 → 继续开发剩余模块 → 7月打平</div>
|
|
|
- </div>
|
|
|
- <div style="padding:8px 14px;border-radius:8px;border:1px solid #856404;background:#fff3cd;flex:1;min-width:180px;max-width:260px;text-align:center">
|
|
|
- <div style="font-weight:700;color:#856404">路线B:观望</div>
|
|
|
- <div class="lbl" style="font-size:10px">运营不及预期 → 暂停开发,降低团队规模 → 维持运行观察</div>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- <div class="deck-footer"><span class="dim2">1.0 对齐方案</span><span class="slide-number"></span></div>
|
|
|
- </section>
|
|
|
+<!-- ============================================================ -->
|
|
|
+<!-- 12. Phase 5 (Month 6) -->
|
|
|
+<!-- ============================================================ -->
|
|
|
+<section class="slide" data-title="Phase 5">
|
|
|
+ <p class="kicker">Phase 5 · 第6个月</p>
|
|
|
+ <h2 class="h2">功能完善 + 运营加速</h2>
|
|
|
+ <div class="phase-detail">
|
|
|
+ <div class="phase-col dev">
|
|
|
+ <h4>🛠 开发完成目标</h4>
|
|
|
+ <ul>
|
|
|
+ <li>性能优化 + 安全审计</li>
|
|
|
+ <li>推荐能量师推荐体系完善</li>
|
|
|
+ <li>自动化运维搭建</li>
|
|
|
+ <li>为Phase 6 1.0收尾做准备</li>
|
|
|
+ </ul>
|
|
|
+ </div>
|
|
|
+ <div class="phase-col ops">
|
|
|
+ <h4>📊 运营推广目标</h4>
|
|
|
+ <ul>
|
|
|
+ <li>累计650能量师(+150)</li>
|
|
|
+ <li>累计900C端(+300)</li>
|
|
|
+ <li>C端裂变加速,二级分销活跃</li>
|
|
|
+ <li>培训引流稳定转化</li>
|
|
|
+ </ul>
|
|
|
+ </div>
|
|
|
+ </div>
|
|
|
+ <div class="gate-box pass">
|
|
|
+ <strong>⚡ 决策节点</strong>:
|
|
|
+ 累计收入 ≥ ¥77万(覆盖当月成本) → 进入Phase 6冲刺盈亏平衡;<strong>收入 < ¥60万 → 暂停</strong>,重新评估市场
|
|
|
+ </div>
|
|
|
+ <div class="deck-footer"><span class="dim2">1.0 开发与运营对齐</span><span class="slide-number"></span></div>
|
|
|
+</section>
|
|
|
|
|
|
- <!-- 12. Revenue Projection (Break-even) -->
|
|
|
- <section class="slide" data-title="收支平衡规划">
|
|
|
- <p class="kicker">一年内收支平衡</p>
|
|
|
- <h2 class="h2">推广目标:1,200能量师 + 4,000C端 → 年收入≈¥223万覆盖¥190万成本</h2>
|
|
|
- <table class="diff-table mt-l">
|
|
|
- <thead><tr><th>阶段</th><th>新增能量师</th><th>新增C端</th><th>累计收入</th><th>累计成本</th><th>盈亏</th></tr></thead>
|
|
|
- <tbody>
|
|
|
- <tr><td>第1-2月(开发)</td><td>0</td><td>0</td><td>¥0</td><td>¥31.6万</td><td style="color:#c62828">−¥31.6万</td></tr>
|
|
|
- <tr><td>第3月(上线)</td><td>100</td><td>50</td><td>¥14.0万</td><td>¥47.4万</td><td style="color:#c62828">−¥33.4万</td></tr>
|
|
|
- <tr><td>第4月</td><td>+100</td><td>+150</td><td>¥29.6万</td><td>¥63.2万</td><td style="color:#c62828">−¥33.6万</td></tr>
|
|
|
- <tr><td>第5月</td><td>+150</td><td>+200</td><td>¥52.6万</td><td>¥79.0万</td><td style="color:#c62828">−¥26.4万</td></tr>
|
|
|
- <tr><td>第6月</td><td>+150</td><td>+300</td><td>¥77.2万</td><td>¥94.8万</td><td style="color:#c62828">−¥17.6万</td></tr>
|
|
|
- <tr style="background:#fff3cd"><td><strong>第7月(收支平衡)</strong></td><td><strong>+200</strong></td><td><strong>+400</strong></td><td><strong>¥110.1万</strong></td><td><strong>¥110.6万</strong></td><td><strong style="color:#2e7d32">≈¥0</strong></td></tr>
|
|
|
- <tr><td>第8-12月</td><td>+500</td><td>+2,900</td><td>—</td><td>—</td><td style="color:#2e7d32">稳定盈利</td></tr>
|
|
|
- </tbody>
|
|
|
- </table>
|
|
|
- <div class="grid g2 mt-m" style="gap:16px">
|
|
|
- <div style="padding:16px;border-radius:12px;border:2px solid #2e7d32;background:#e8f5e9">
|
|
|
- <h4 style="font-size:14px">年度盈亏</h4>
|
|
|
- <div style="display:flex;gap:20px;justify-content:center;margin:6px 0;flex-wrap:wrap">
|
|
|
- <div style="text-align:center"><span class="lbl">总收入</span><div class="num" style="font-size:24px;color:#2e7d32">≈¥223万</div></div>
|
|
|
- <div style="text-align:center"><span class="lbl">总成本</span><div class="num" style="font-size:24px;color:#c62828">≈¥190万</div></div>
|
|
|
- <div style="text-align:center"><span class="lbl">净利</span><div class="num" style="font-size:24px">+¥33万</div></div>
|
|
|
- </div>
|
|
|
- <div class="lbl" style="font-size:11px">1,200能量师(×¥1,314) + 4,000C端(×¥164.45) = ¥222.7万</div>
|
|
|
- </div>
|
|
|
- <div style="padding:16px;border-radius:12px;border:1px solid var(--border)">
|
|
|
- <h4 style="font-size:14px">运营方年收入</h4>
|
|
|
- <div class="num" style="font-size:24px">≈ ¥18万</div>
|
|
|
- <div class="lbl" style="font-size:11px">C端15%(4,000×¥299×15%) + 培训引流价值</div>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- <p class="dim2 mt-m tc" style="font-size:12px">按1:3比例(每位能量师平均带来3个C端用户)· 第7个月累计盈亏转正 · 第二年起成本仅维护+AI Token</p>
|
|
|
- <p style="margin:8px auto 0;padding:8px 14px;background:#fff3cd;border-radius:8px;font-size:11px;text-align:center;max-width:480px">
|
|
|
- <strong>假设前提</strong>:此规划基于MVP上线后继续开发完善1.0全功能(路线A)。若选择路线B(观望),上线后暂停开发,团队可缩至1-2人维护,月成本降至¥3-4万,相应延长回收期但降低风险。
|
|
|
- </p>
|
|
|
- <div class="deck-footer"><span class="dim2">1.0 对齐方案</span><span class="slide-number"></span></div>
|
|
|
- </section>
|
|
|
+<!-- ============================================================ -->
|
|
|
+<!-- 13. Phase 6 (Month 7) — Break-even -->
|
|
|
+<!-- ============================================================ -->
|
|
|
+<section class="slide" data-title="Phase 6">
|
|
|
+ <p class="kicker">Phase 6 · 第7个月</p>
|
|
|
+ <h2 class="h2">1.0全功能达标 · 盈亏平衡</h2>
|
|
|
+ <div class="phase-detail">
|
|
|
+ <div class="phase-col dev">
|
|
|
+ <h4>🛠 开发完成目标</h4>
|
|
|
+ <ul>
|
|
|
+ <li>1.0六大模块全部上线</li>
|
|
|
+ <li>全链路稳定性提升</li>
|
|
|
+ <li>自动化运维 + 监控告警</li>
|
|
|
+ <li>技术债务清理</li>
|
|
|
+ </ul>
|
|
|
+ </div>
|
|
|
+ <div class="phase-col ops">
|
|
|
+ <h4>📊 运营推广目标</h4>
|
|
|
+ <ul>
|
|
|
+ <li>累计1,200能量师(+200)</li>
|
|
|
+ <li>累计4,000C端(+400,1:3比例)</li>
|
|
|
+ <li>年化收入覆盖全部成本</li>
|
|
|
+ <li>完成第一个盈亏平衡月</li>
|
|
|
+ </ul>
|
|
|
+ </div>
|
|
|
+ </div>
|
|
|
+ <div class="stat-row mt-m" style="gap:14px">
|
|
|
+ <div class="stat-card" style="background:#e8f5e9;border:2px solid #2e7d32;padding:12px 24px">
|
|
|
+ <div class="num" style="color:#2e7d32">+¥15.6万</div>
|
|
|
+ <div class="lbl">第7个月累计净利(收入¥110.1万 - 成本¥94.5万)</div>
|
|
|
+ </div>
|
|
|
+ </div>
|
|
|
+ <div class="hint tc mt-m">盈亏平衡后,可进入稳定盈利期,月收入继续增长,成本趋于稳定</div>
|
|
|
+ <div class="deck-footer"><span class="dim2">1.0 开发与运营对齐</span><span class="slide-number"></span></div>
|
|
|
+</section>
|
|
|
|
|
|
- <!-- 13. Cost Structure -->
|
|
|
- <section class="slide" data-title="平台成本结构">
|
|
|
- <p class="kicker">投资透明</p>
|
|
|
- <h2 class="h2">技术方成本测算 · 首年为投入期</h2>
|
|
|
- <p class="dim" style="margin:4px 0 12px;font-size:13px">5人技术团队 + 云基础设施 + AI第三方费用</p>
|
|
|
- <table class="diff-table">
|
|
|
- <thead><tr><th>成本项</th><th>月均(万元)</th><th>年预估(万元)</th><th>占比</th></tr></thead>
|
|
|
- <tbody>
|
|
|
- <tr><td><strong>技术团队薪酬</strong>(5人)</td><td>¥12.5</td><td><strong>¥150</strong></td><td>79%</td></tr>
|
|
|
- <tr><td style="padding-left:32px;font-size:12px;color:#666">后端2人+前端1人+AI1人+产品1人</td><td></td><td></td><td></td></tr>
|
|
|
- <tr><td><strong>云服务器/数据库/CDN</strong></td><td>¥0.8</td><td><strong>¥9.6</strong></td><td>5%</td></tr>
|
|
|
- <tr><td><strong>AI Token调用费</strong>(LLM解读)</td><td>¥2.0</td><td><strong>¥24</strong></td><td>13%</td></tr>
|
|
|
- <tr><td><strong>其他</strong>(域名/支付手续费/工具)</td><td>¥0.5</td><td><strong>¥6</strong></td><td>3%</td></tr>
|
|
|
- <tr style="background:var(--brand-bg)"><td><strong>合计</strong></td><td><strong>¥15.8</strong></td><td><strong>¥190</strong></td><td><strong>100%</strong></td></tr>
|
|
|
- </tbody>
|
|
|
- </table>
|
|
|
- <div class="grid g2 mt-l" style="gap:16px">
|
|
|
- <div style="padding:16px;border-radius:12px;border:2px solid var(--brand);background:var(--brand-bg)">
|
|
|
- <h4 style="font-size:14px">收支平衡目标</h4>
|
|
|
- <div class="num" style="font-size:26px;color:var(--brand)">1,200能量师 + 4,000C端</div>
|
|
|
- <div class="lbl" style="font-size:11px">年收入≈¥223万(实收¥1,314/人 + C端55%) 覆盖¥190万成本</div>
|
|
|
- </div>
|
|
|
- <div style="padding:16px;border-radius:12px;border:2px solid #2e7d32;background:#e8f5e9">
|
|
|
- <h4 style="font-size:14px">预计年度净利</h4>
|
|
|
- <div class="num" style="font-size:26px;color:#2e7d32">+¥33万</div>
|
|
|
- <div class="dim" style="font-size:11px">第7个月累计盈亏转正 · 第二年起毛利>65%</div>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- <p class="dim2 mt-m tc" style="font-size:12px">首年为技术投入期:8周开发 + 10月运营 · 按1:3 C端转化率规划推广量 · 年推1,200能量师+4,000C端即可打平</p>
|
|
|
- <div class="deck-footer"><span class="dim2">1.0 对齐方案</span><span class="slide-number"></span></div>
|
|
|
- </section>
|
|
|
+<!-- ============================================================ -->
|
|
|
+<!-- 14. Cumulative P&L + Decision Rules -->
|
|
|
+<!-- ============================================================ -->
|
|
|
+<section class="slide" data-title="收支与决策总表">
|
|
|
+ <p class="kicker">数据决定节奏</p>
|
|
|
+ <h2 class="h2">累计收支表 + 决策规则</h2>
|
|
|
+ <table class="diff-table mt-m">
|
|
|
+ <thead><tr><th>阶段</th><th>月</th><th style="text-align:right">新增收入</th><th style="text-align:right">累计收入</th><th style="text-align:right">累计成本</th><th style="text-align:right">盈亏</th><th>决策</th></tr></thead>
|
|
|
+ <tbody>
|
|
|
+ <tr><td><strong>P1</strong></td><td>M1-2</td><td style="text-align:right">¥0</td><td style="text-align:right">¥0</td><td style="text-align:right">-¥26.8万</td><td class="neg" style="text-align:right">-¥26.8万</td><td><span class="badge badge-yellow">100种子?</span></td></tr>
|
|
|
+ <tr><td><strong>P2</strong></td><td>M3</td><td style="text-align:right">¥14.0万</td><td style="text-align:right">¥14.0万</td><td style="text-align:right">-¥40.2万</td><td class="neg" style="text-align:right">-¥26.2万</td><td><span class="badge badge-yellow">增长趋势?</span></td></tr>
|
|
|
+ <tr><td><strong>P3</strong></td><td>M4</td><td style="text-align:right">¥15.6万</td><td style="text-align:right">¥29.6万</td><td style="text-align:right">-¥53.6万</td><td class="neg" style="text-align:right">-¥24.0万</td><td><span class="badge badge-yellow">≥300/300?</span></td></tr>
|
|
|
+ <tr><td><strong>P4</strong></td><td>M5</td><td style="text-align:right">¥23.0万</td><td style="text-align:right">¥52.6万</td><td style="text-align:right">-¥67.0万</td><td class="neg" style="text-align:right">-¥14.4万</td><td><span class="badge badge-yellow">引流达标?</span></td></tr>
|
|
|
+ <tr><td><strong>P5</strong></td><td>M6</td><td style="text-align:right">¥24.6万</td><td style="text-align:right">¥77.2万</td><td style="text-align:right">-¥80.4万</td><td class="neg" style="text-align:right">-¥3.2万</td><td><span class="badge badge-yellow">≥¥77万?</span></td></tr>
|
|
|
+ <tr style="background:#e8f5e9"><td><strong>P6</strong></td><td><strong>M7</strong></td><td style="text-align:right"><strong>¥32.9万</strong></td><td style="text-align:right"><strong>¥110.1万</strong></td><td style="text-align:right"><strong>-¥94.5万</strong></td><td class="pos" style="text-align:right"><strong>+¥15.6万</strong></td><td><span class="badge badge-green">✓ 达标</span></td></tr>
|
|
|
+ </tbody>
|
|
|
+ </table>
|
|
|
+ <div class="grid g2 mt-m" style="gap:12px;font-size:12px">
|
|
|
+ <div style="padding:12px 14px;background:#fff3cd;border-radius:8px">
|
|
|
+ <strong>⚡ 决策规则</strong><br>
|
|
|
+ 每个阶段结束时评估运营数据 → 达标进入下一阶段 → 不达标暂停开发,缩至1-2人维护
|
|
|
+ </div>
|
|
|
+ <div style="padding:12px 14px;background:#e8f5e9;border-radius:8px">
|
|
|
+ <strong>📈 年度预期(达标后)</strong><br>
|
|
|
+ 1,200能量师 + 4,000C端 → 年收入≈¥223万<br>
|
|
|
+ 年成本≈¥120万(7月满配+5月维护)→ 净利≈¥103万
|
|
|
+ </div>
|
|
|
+ </div>
|
|
|
+ <div class="deck-footer"><span class="dim2">1.0 开发与运营对齐</span><span class="slide-number"></span></div>
|
|
|
+</section>
|
|
|
|
|
|
- <!-- 14. Summary -->
|
|
|
- <section class="slide center tc" data-title="总结">
|
|
|
- <div>
|
|
|
- <p class="kicker">Ready to build</p>
|
|
|
- <h1 class="h1 anim-rise-in" data-anim="rise-in">已对齐 · 可开发</h1>
|
|
|
- <div class="grid g3 mt-l" style="gap:16px;max-width:700px;margin:24px auto">
|
|
|
- <div class="flow-card" style="padding:16px">
|
|
|
- <div class="ico">🔮</div>
|
|
|
- <div style="font-weight:700;font-size:13px">能量师</div>
|
|
|
- <div class="dim" style="font-size:11px">AI工具+CRM+40%佣金</div>
|
|
|
- </div>
|
|
|
- <div class="flow-card" style="padding:16px">
|
|
|
- <div class="ico">⚙️</div>
|
|
|
- <div style="font-weight:700;font-size:13px">技术方</div>
|
|
|
- <div class="dim" style="font-size:11px">B端100%+C端40%</div>
|
|
|
- </div>
|
|
|
- <div class="flow-card" style="padding:16px">
|
|
|
- <div class="ico">📢</div>
|
|
|
- <div style="font-weight:700;font-size:13px">运营方</div>
|
|
|
- <div class="dim" style="font-size:11px">C端15%+培训引流</div>
|
|
|
- </div>
|
|
|
- </div>
|
|
|
- <p class="dim2" style="margin-top:8px">数字心理学·全生命周期AI赋能系统 · 8周上线</p>
|
|
|
- </div>
|
|
|
- <div class="deck-footer"><span class="dim2">1.0 对齐方案</span><span class="slide-number"></span></div>
|
|
|
- </section>
|
|
|
+<!-- ============================================================ -->
|
|
|
+<!-- 15. Core Principles -->
|
|
|
+<!-- ============================================================ -->
|
|
|
+<section class="slide center tc" data-title="核心原则">
|
|
|
+ <p class="kicker">Three Rules</p>
|
|
|
+ <h2 class="h2">核心原则</h2>
|
|
|
+ <div class="stat-row mt-l" style="gap:18px">
|
|
|
+ <div class="stat-card" style="max-width:220px;border:2px solid var(--brand)">
|
|
|
+ <div style="font-size:36px;margin-bottom:6px">📊</div>
|
|
|
+ <div class="num" style="font-size:20px;color:var(--brand)">量入为出</div>
|
|
|
+ <div class="lbl">开发投入不超前于收入验证<br>成本可控,进退自如</div>
|
|
|
+ </div>
|
|
|
+ <div class="stat-card" style="max-width:220px;border:2px solid #2e7d32">
|
|
|
+ <div style="font-size:36px;margin-bottom:6px">📈</div>
|
|
|
+ <div class="num" style="font-size:20px;color:#2e7d32">运营驱动节奏</div>
|
|
|
+ <div class="lbl">开发速度与运营推广能力匹配<br>运营先行,验证后再投入</div>
|
|
|
+ </div>
|
|
|
+ <div class="stat-card" style="max-width:220px;border:2px solid #e65100">
|
|
|
+ <div style="font-size:36px;margin-bottom:6px">🎯</div>
|
|
|
+ <div class="num" style="font-size:20px;color:#e65100">数据决定</div>
|
|
|
+ <div class="lbl">每个阶段尾用数据说话<br>不达标就停,不赌运气</div>
|
|
|
+ </div>
|
|
|
+ </div>
|
|
|
+ <div style="margin-top:20px;padding:14px 20px;background:var(--surface-2);border-radius:10px;font-size:13px;max-width:480px;margin-left:auto;margin-right:auto">
|
|
|
+ <strong>核心一句话</strong>:先活下来,再活得好。<br>
|
|
|
+ 运营证明增长能力 → 技术跟上投入;运营跟不上 → 暂停等待。
|
|
|
+ </div>
|
|
|
+ <div class="deck-footer"><span class="dim2">1.0 开发与运营对齐</span><span class="slide-number"></span></div>
|
|
|
+</section>
|
|
|
|
|
|
-</div>
|
|
|
+</div><!-- /deck -->
|
|
|
<script src="assets/runtime.js"></script>
|
|
|
<script>
|
|
|
-/* Touch swipe for mobile vertical navigation */
|
|
|
+// Navigation buttons + touch swipe
|
|
|
(function(){
|
|
|
- var startX, startY, startTime;
|
|
|
- var deck = document.querySelector('.deck');
|
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|
- if (!deck) return;
|
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|
- deck.addEventListener('touchstart', function(e){
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- var t = e.changedTouches[0];
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- startX = t.screenX;
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- startY = t.screenY;
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- startTime = Date.now();
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- }, {passive: true});
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- deck.addEventListener('touchend', function(e){
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- if (startX === undefined) return;
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- var t = e.changedTouches[0];
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- var dx = t.screenX - startX;
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- var dy = t.screenY - startY;
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- var dt = Date.now() - startTime;
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- /* Only trigger if swipe is fast enough and far enough */
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- if (dt > 500) { startX = startY = undefined; return; }
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- var absDx = Math.abs(dx), absDy = Math.abs(dy);
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- /* Must be more vertical than horizontal, and at least 40px */
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- if (absDy < 40 || absDy < absDx * 0.7) { startX = startY = undefined; return; }
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- /* Navigate slides by dispatching keyboard events */
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- /* Swipe UP → next slide */
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|
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- } else {
|
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- /* Swipe DOWN → prev slide */
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- document.dispatchEvent(new KeyboardEvent('keydown', {key:'ArrowLeft', bubbles:true}));
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- }
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- var prevent = function(ev){ ev.preventDefault(); };
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- document.addEventListener('click', prevent, {once:true, passive:false});
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- startX = startY = undefined;
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- }, {passive: true});
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-
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-/* ===== Navigation Buttons ===== */
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-var navStyle = document.createElement('style');
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-navStyle.textContent = '.deck-nav{position:fixed;top:50%;transform:translateY(-50%);z-index:999;width:44px;height:44px;border:none;border-radius:50%;background:rgba(0,0,0,0.12);color:#fff;font-size:20px;cursor:pointer;display:flex;align-items:center;justify-content:center;transition:opacity .3s,background .2s,transform .2s;backdrop-filter:blur(6px);-webkit-backdrop-filter:blur(6px);user-select:none;-webkit-tap-highlight-color:transparent;touch-action:manipulation}.deck-nav:hover{background:rgba(0,0,0,0.28)}.deck-nav:active{transform:translateY(-50%) scale(0.92)}.deck-nav.prev{left:8px}.deck-nav.next{right:8px}.deck-nav.hidden{opacity:0;pointer-events:none}@media(max-width:768px){.deck-nav{width:38px;height:38px;font-size:17px}.deck-nav.prev{left:4px}.deck-nav.next{right:4px}}@media(max-width:480px){.deck-nav{width:32px;height:32px;font-size:14px;background:rgba(0,0,0,0.08)}.deck-nav.prev{left:2px}.deck-nav.next{right:2px}}';
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-document.head.appendChild(navStyle);
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-
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-
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-nextBtn.setAttribute('aria-label','下一页');
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-document.body.appendChild(nextBtn);
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-
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-(function(){
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- if (!deck) return;
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- function updateNav(){
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- var active = deck.querySelector('.slide.is-active');
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- if (!active) return;
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- var idx = Array.from(slides).indexOf(active);
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- prevBtn.classList.toggle('hidden', idx <= 0);
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- nextBtn.classList.toggle('hidden', idx >= slides.length - 1);
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- function go(dir){
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- document.dispatchEvent(new KeyboardEvent('keydown', {key:dir, bubbles:true}));
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- setTimeout(updateNav, 60);
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- }
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- prevBtn.addEventListener('click', function(e){ e.preventDefault(); go('ArrowLeft'); });
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- nextBtn.addEventListener('click', function(e){ e.preventDefault(); go('ArrowRight'); });
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- document.addEventListener('keydown', function(e){
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- if(['ArrowRight','ArrowLeft',' ','PageUp','PageDown','Home','End'].includes(e.key))
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- window.addEventListener('hashchange', updateNav);
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- /* Observe slide class changes to keep nav in sync */
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- deck.querySelectorAll('.slide').forEach(function(s){
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- (new MutationObserver(updateNav)).observe(s, {attributes:true, attributeFilter:['class']});
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- });
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- updateNav();
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+ var nav=document.createElement('div');
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+ nav.style.cssText='position:fixed;bottom:40px;right:16px;z-index:9999;display:flex;gap:8px';
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+ nav.innerHTML='<button id="prevBtn" style="width:44px;height:44px;border-radius:50%;border:1px solid rgba(0,0,0,.15);background:rgba(255,255,255,.9);cursor:pointer;font-size:20px;box-shadow:0 2px 8px rgba(0,0,0,.15);-webkit-tap-highlight-color:transparent">◀</button><button id="nextBtn" style="width:44px;height:44px;border-radius:50%;border:1px solid rgba(0,0,0,.15);background:rgba(255,255,255,.9);cursor:pointer;font-size:20px;box-shadow:0 2px 8px rgba(0,0,0,.15);-webkit-tap-highlight-color:transparent">▶</button>';
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+ document.body.appendChild(nav);
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+ document.getElementById('prevBtn').onclick=function(){
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+ document.dispatchEvent(new KeyboardEvent('keydown',{key:'ArrowLeft',bubbles:true}));
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+ };
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+ document.getElementById('nextBtn').onclick=function(){
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+ document.dispatchEvent(new KeyboardEvent('keydown',{key:'ArrowRight',bubbles:true}));
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+ };
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+ // Touch swipe
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+ var sx=0,sy=0;
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+ document.addEventListener('touchstart',function(e){
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+ sx=e.touches[0].clientX;sy=e.touches[0].clientY;
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+ },{passive:true});
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+ document.addEventListener('touchend',function(e){
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+ var dx=e.changedTouches[0].clientX-sx,dy=e.changedTouches[0].clientY-sy;
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+ if(Math.abs(dx)>50&&Math.abs(dx)>Math.abs(dy)){
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+ document.dispatchEvent(new KeyboardEvent('keydown',{key:dx>0?'ArrowLeft':'ArrowRight',bubbles:true}));
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+ }else if(Math.abs(dy)>50&&Math.abs(dy)>Math.abs(dx)){
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+ document.dispatchEvent(new KeyboardEvent('keydown',{key:dy>0?'ArrowLeft':'ArrowRight',bubbles:true}));
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+ }
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+ },{passive:true});
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})();
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</script>
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-</body></html>
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+</body>
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+</html>
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